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DATA SERVICES
& MORE

DATA
SERVICES

& MORE

DATA SERVICES
& MORE

We structure, analyse, and interpret data across digital platforms to understand performance, identify opportunities, and support smarter marketing, product, and sales decisions.

We manage data strategy, tracking, analysis, and reporting across websites, campaigns, and CRM systems.

Our focus is on accuracy, consistency, usefulness and ensuring your data reliable, accessible, and aligned to real business outcomes. Campaigns are built to align with business objectives, audience intent, and platform best practice, with a strong focus on efficiency and return on ad spend.

A close up of a computer circuit board
A close up of a computer circuit board
We design measurement frameworks, configure tracking and events, and connect data across platforms. This includes analytics setup, attribution modelling, dashboard development, performance analysis, and insight reporting.

We help teams understand what is happening, why it’s happening, and where to act next, turning raw data into practical direction.

Services

Services

Analytics setup
Analytics strategy
Analytics tracking
Attribution modelling
Automated reporting dashboards
Benchmarking
Conversion tracking setup
Cross-platform data integration
Customer journey analysis
Dashboard design and build
Data analysis and insights
Data architecture planning
Data audits and validation
Data cleansing and de-duplication
Data governance and documentation
Data layer implementation
Data normalisation
Event tracking
Executive reporting
Funnel analysis
KPI framework development
Marketing performance analysis
Measurement strategy development
Multi-channel attribution
Performance comparison
Predictive analysis and forecasting
Reporting automation
Tag management configuration
Tracking implementation and QA
Trend analysis and pattern detection
UTM tracking frameworks
Website and campaign analytics

Analytics setup
Analytics strategy
Analytics tracking
Attribution modelling
Automated reporting dashboards
Benchmarking
Conversion tracking setup
Cross-platform data integration
Customer journey analysis
Dashboard design and build
Data analysis and insights
Data architecture planning
Data audits and validation
Data cleansing and de-duplication
Data governance and documentation
Data layer implementation
Data normalisation
Event tracking
Executive reporting
Funnel analysis
KPI framework development
Marketing performance analysis
Measurement strategy development
Multi-channel attribution
Performance comparison
Predictive analysis and forecasting
Reporting automation
Tag management configuration
Tracking implementation and QA
Trend analysis and pattern detection
UTM tracking frameworks
Website and campaign analytics

Analytics setup
Analytics strategy
Analytics tracking
Attribution modelling
Automated reporting dashboards
Benchmarking
Conversion tracking setup
Cross-platform data integration
Customer journey analysis
Dashboard design and build
Data analysis and insights
Data architecture planning
Data audits and validation
Data cleansing and de-duplication
Data governance and documentation
Data layer implementation
Data normalisation
Event tracking
Executive reporting
Funnel analysis
KPI framework development
Marketing performance analysis
Measurement strategy development
Multi-channel attribution
Performance comparison
Predictive analysis and forecasting
Reporting automation
Tag management configuration
Tracking implementation and QA
Trend analysis and pattern detection
UTM tracking frameworks
Website and campaign analytics

network

dynamic

pixel

filter

design

function

experience

system

web

interaction

color

media

bold

responsive

links

cloud

graphics

ux

layers

canvas

development

ui

network

dynamic

pixel

filter

design

function

experience

system

web

interaction

color

media

bold

responsive

links

cloud

graphics

ux

layers

canvas

development

ui

network

dynamic

pixel

filter

design

function

experience

system

web

interaction

color

media

bold

responsive

links

cloud

graphics

ux

layers

canvas

development

ui

Journal

A place to share inspiration, ideas, experiments, and finished work — alongside the thinking that shapes it. From strategy and design to digital, culturex and technology, it captures how we approach our craft and why we make the choices we do. Consider it a window into our heads.

Journal

A place to share inspiration, ideas, experiments, and finished work — alongside the thinking that shapes it. From strategy and design to digital, culturex and technology, it captures how we approach our craft and why we make the choices we do. Consider it a window into our heads.

Journal

A place to share inspiration, ideas, experiments, and finished work — alongside the thinking that shapes it. From strategy and design to digital, culturex and technology, it captures how we approach our craft and why we make the choices we do. Consider it a window into our heads.

MELBOURNE:

© 2026 NOT BAD PTY LTD. ALL RIGHTS RESERVED

MELBOURNE:

© 2026 NOT BAD PTY LTD. ALL RIGHTS RESERVED

MELBOURNE:

© 2026 NOT BAD PTY LTD. ALL RIGHTS RESERVED